UGC Creator — Beauty & Lifestyle
Based in London
Sara
Markoska
Product content that looks like real life.
Sara Markoska is a London-based UGC creator who films, scripts and edits short-form content for UK beauty and lifestyle brands.
About
Sara Markoska is a London-based UGC creator who films, scripts and edits short-form content for UK beauty and lifestyle brands.
Her own feed is personality first: outfit opinions, 2000s R&B, dancing before she has left the house, summers back home in Macedonia and honest takes on the products she actually uses. Motherhood is one chapter of it, not the whole account.
For brands, that means content that does not read like an advert. A product used in a real routine, one clear reason to reach for it and who it suits, shot on a phone in natural light.
Selected
work
Recent UGC for beauty and haircare. Tap one to watch it with sound.
In
motion
Recent Reels. Tap one to play it here, straight from Instagram.
Services
How we can
work together
UGC video
Short-form video filmed, scripted and edited for your product: demos, GRWMs, talking to camera and voiceover.
Photos & carousels
Natural-use photos, close-ups and carousels that show how the product fits into everyday life.
Hooks & variations
Several openings and angles for the same product, so you can test what works in paid ads.
Instagram posts
Your product in Sara's own feed, used for real and clearly marked as an ad or gift.
Usage & licensing
Creation is quoted separately from paid-ad usage, exclusivity, raw footage and extra revisions. Scope is agreed in writing before filming.